For some reason it has the nickname ‘THE CHEVRON FROM HELL’. Anyway...
As dry it might seem, TV idents are instrumental in defining and upholding a channel’a identity and personality. In particular, regional TV station’s takes on their graphic idents carry within them a degree of sentimentality due to the fact that they are created with a local audience in mind. This is particularly true for the clips and characters that have now expired from the airwaves. We have reworked a selection of idents that we consider some of the best and that enjoyed a long life. The first of these is from Yorkshire TV (main transmission station coordinates 53.611944•N 1.664444•W).
Yorkshire TV tee from CARTOCON
Slightly oversized fit
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